Digital Operations & Transformation

Structure. Clarity. Transformation.

I help mid-sized businesses and C-level leaders translate complexity into operational clarity — with precision, momentum, and measurable results.

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Digital Operations Process Automation AI Integration Marketing Automation CRM Management Transformation Strategy Operational Excellence Lead Generation Digital Operations Process Automation AI Integration Marketing Automation CRM Management Transformation Strategy Operational Excellence Lead Generation

01 About

From complex processes to operational reality — that's where I work.

I'm Hung Mai — a Germany-based freelance consultant specializing in Digital Operations & Transformation. I work remotely with international B2B clients, connecting strategy with hands-on execution. Whether it's marketing automation, process design, or AI integration — I turn complexity into systems that actually run.

2022 + Active since

0 + Countries served

0 % Focus on output

02 Services

Digital Operations & Automation

Building automated workflows that replace manual tasks — from marketing to internal ops.

Marketing Automation & AI

Structuring lead journeys, campaign automation, and AI-powered personalization for B2B.

CRM & Project Management

CRM setup, tool integration, and project operations — so nothing falls through the cracks.

Transformation Strategy

Translating C-level vision into operational roadmaps. Structure first — execution follows.

IT Consulting & Tooling

Tech stack decisions, tool selection, and implementation guidance for businesses going digital.

Interim Digital Operations

On-demand operational capacity. I step in, build structure, and hand off a running system.

03 Projects

01 Technical Lead

Global Preference Center Architecture

Multi-brand, multilingual preference center with 52+ email groups, CDO sync, Bootstrap/JS frontend.

52+ email groups · Multi-brand

02 Campaign Lead

AI Hyper-Personalization Campaign

Eloqua + Zoom webinar campaign with GenAI-generated content and hyper-personalized targeting.

+492% registrations

03 Deliverability Lead

Dedicated IP Warming Program

Multi-week ramp-up strategy with deliverability monitoring and sender reputation management.

Sender reputation secured

04 Technical Co-Lead

Master Form Integration

Central Eloqua form standardized across countries & brands, fully CRM-connected.

Multi-country · CRM-synced

05 Developer

Complex Preference Center

Parent-child checkbox logic, conditional validation, modals, multi-brand rollout.

Multi-brand rollout

04 Process

Audit & Discovery

Understanding your current marketing landscape

Strategy & Architecture

Designing the target state

Build & Automate

Implementing systems, workflows, and integrations

AI Enhancement

Adding intelligence where it matters

Measure & Optimize

Tracking results and iterating

05 Tech Stack

Marketing Automation

Oracle Eloqua HubSpot Marketo Braze MoEngage

Automation & Integration

n8n Make Zapier MuleSoft Workato

Development

HTML / CSS / JS Bootstrap Tailwind React Next.js Node.js Python SQL Git GitHub GitLab

AI Tools

OpenAI Anthropic Claude Google Gemini DeepSeek Llama Mistral Hugging Face Vercel AI Netlify AI Cloudflare AI

Collaboration

Jira monday.com Notion Slack Trello Asana Miro Figma

06 Contact

Let's build something real.

Response within 24h.

hello@hungmai.io +49 1515 903 8733 LinkedIn